W. Mark Squire

Background

About W. Mark Squire

As an accomplished and dynamic executive, I leverage a breadth of experience acquired across a progressive career of over 36 years to think outside the box and implement leading-edge initiatives to drive immediate, sustainable results in terms of sales and market share growth, internal efficiencies and overall profitability. Recognized as a mobilizing leader, I pride myself in my ability to bring the best out of all my team members, constantly providing them with clear objectives and involving them in the development of action plans to maximize their potential while fostering optimal engagement, accountability and uncompromising dedication to achieving all established objectives. Moreover, I offer a solid track record of success and measurable results which I was able to achieve within varying financial contexts and corporate objectives, capitalizing on key industry relationships and an innovative mindset to consistently identify and execute optimal strategies. I also have created and implemented effective programs to maximize broker satisfaction and loyalty, which have effectively complemented my Sales teams’ effectiveness to drive exceptional success in recent years, of which the most glaring example is the fact that I was able to successively grow the mortgage broker market shares of Manulife Bank and the National Bank of Canada. Here are a few of my specialties: • Business Initiative Planning & Execution • Competitive Advantage Development • Sales & Marketing Strategy Execution • Rapid, Sustainable Market Share Growth • Partnership Development & Management • Performance Monitoring & Improvement • Competitive & Market Intelligence Analysis • Team Building, Development & Mentoring • Negotiation, Influence & Persuasion