Wade Shields
Director of Brand Strategy at Elite Marketing Concepts
Based in Philadelphia, United States
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Seniority
Director
Department
Advertising & Marketing
Location
Philadelphia
Industry
Marketing Services
Company size
8
Contact information
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w•••••••@elitemarketingconcepts.com
Phone
5 credits+1 ••• •••• ••••
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Background
About Wade Shields
I’m a creative director and brand content/video producer with 10+ years of hands-on experience in managing end-to-end production. As a recovering independent filmmaker, I'm an expert in developing concepts and executing to craft impactful content marketing (at every budget level!). It's my goal to blend the best aspects of being a creative lead and content strategist to maximize creative effectiveness. I've developed brand books and style guides, building out graphic design and copywriting frameworks for dozens of proposals and pitch decks to elevate brand storytelling. I've developed everything from short form content and social media video, to longform docu-style storytelling, and corporate video. I'm passionate about bringing a vision to life, whether it's 6 seconds or 60 minutes. My versatile portfolio has allowed me to dive into industries including tech, nonprofit, education, healthcare, and B2B SaaS. Concept Development: Fuelcell Energy, It Gets Better, MongoDB, Project Hawai'i, KCSM Jazz 91.1, Advanta Health Solutions, University of Arizona, Molloy University, Sun River Health, Salvation & Social Justice Directing: Ernst & Young, Stop & Shop, Problem Solved Realty Producing: Google, American Cancer Society, Shared Value Media Editing: Fairmont, Laura Prepon, Johnson + Johnson, Box, IBM Watson Graphic Design: Wealthion, Project Hawai'i, JMA, Pace PR As an independent filmmaker, I directed a 90-minute feature film, Mister Sadpants, a 2018 Phoenix Film Festival Official Selection. My skill set spans creative direction, scripting and copywriting, field producing, interviewing, storyboarding, editing, graphic design and motion graphics, post-production supervision, and client/stakeholder communication. From scrappy productions to cross-functional teams, I thrive in collaborative environments. Brand storytelling shouldn't be boring. I bring an infectious enthusiasm to every project, whether it's YouTube content production, corporate video, or more robust digital campaign. The most rewarding part of the process is when a client begins to see their own brand in a new light, which happens surprisingly often! I look beyond the day-to-day work an organization does to capture the passion behind the mission. After 8 years in Brooklyn, I'm now a Philadelphia-based Creative Director (with easy access to NYC and the eastern seaboard). I'm open to remote work, and available for freelance and full-time roles in creative leadership, video production, or brand storytelling. I look forward to connecting!
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