Wayne Caccamo

Background

About Wayne Caccamo

Marketing executive and strategist focused on leadership roles within new tech category pioneers, emerging market leaders, or high-growth potential companies. Brings both extensive large corporation and startup management and scaling experience. Unique talent and track record of success at traversing and optimizing strategy/visioning and hands-on execution with particularly deep experience and skills in demand generation. I was once the subject of a Wall Street Journal cover story. MBA, Yale University. Numbers on the Board: • 3:# of successful exits (1 IPO, 2 acquisitions) • 3:# of startups which achieved Gartner "Magic Quadrant Leader" status • 3:# of startups which successfully pioneered new product category • 4:# of breakthrough thought-leadership/content campaigns (establishing industry standard concepts and tools) Specialties: • Marketing visioning and strategy • Analyst and public relations (Gartner MQ strategy expertise) • Corporate branding and awareness • Marketing operations and analytics • Demand-generation (SEO/SEM, social, online event and email campaign optimization) • Content marketing campaign development and execution • Solution messaging & positioning • B2B/cloud solution marketing, enterprise LoB and vertical applications including big data/analytics • Product management • Strategic alliances and partner management • Vertical/industry domain expertise: Engineering & Construction, Energy & Utilities, High-Tech, Automotive, Pharma, GovTech • Horizontal solution domain expertise: AI/Machine Learning, Mobile Apps, Investment Lifecycle Management, Supply Chain Risk Management, Project & Portfolio Management (PPM), Learning Management Systems/eLearning, IT Security, Blockchain, SDLC/Java Ecosystem