Wayne Tsui
Global Customer Capabilities Senior Manager, Outside Us at Amgen
Based in Hong Kong, Hong Kong
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Seniority
Manager
Department
Other
Location
Hong Kong
Industry
Biotechnology Research
Company size
39K
Contact information
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w•••••••@amgen.com
Phone
5 credits+852 ••• •••• ••••
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Background
About Wayne Tsui
An experienced professional in the pharmaceutical sector with >20 years of experience in industry and academic research (drug discovery). A change driver in the organization with proven leadership and competencies in leading global projects across different functions and countries. Thrive in cross-cultural working environment- Successfully led complex global projects for two different global pharma companies, including integration of CRM systems across Australia, Japan and the JAPAC region and launch of a global digital asset management system (DAMs)- Installed both an on-shore and a off-shore digital marketing operation model in the region - Chartered a huge organizational transformation by embedding a multichannel marketing infrastructure into commercial model with hands-on experience on digital channel deployment and system integration (Portal, Webinar, Apps, CRM, CLM, Marketing Automation, E-commerce, Data visualization)- Created a first-to-market pharmaceutical e-commerce App - Designed and implemented a region wide digital competency training program - Strong matrix leader with solid know-how in sales, people management, medical affairs, brand marketing and business operation. Experience includes multiple disease franchises at different stages of product cycle
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