Wesley Cooper

Background

About Wesley Cooper

Wes is a marketing professional with a Bachelor of Business Administration Honours Degree and more than 20 years of significant working experience with top tier organizations. Wes brings a fresh entrepreneurial mindset with a core understanding of strategic and digital marketing and knows how to bring an integrated strategy to the forefront of your company for pipeline acceleration. Wes will utilize his proven marketing, leadership, and communication skills to grow your brands market/mind share within the Canadian and Global marketplace. Expertise include: B2B Marketing Strategies, Alliance Marketing, Content Management, Product Portfolio Management, Implementation and Management of Corporate Marketing Strategies that support revenue generation, Rebate and Sales Incentive Programs, Event/Trade Show Management, Field Marketing, Lead and Demand Generation Initiatives, Direct Marketing, Print and Electronic Advertising, eMarketing/Website Strategies, SEO and SEM, Social Media Campaigns involving Twitter, YouTube, and LinkedIn, Google AdWords, Analytics and WebTrends, Brand Management; Database Marketing, RFP Tenders and Telesales Utilization.Specialties: Go-To-Market Strategies, PPC Programs, SEO, Campaign Management, Brand Building/Management, Content Marketing, Relationship Building, Leadership and Problem Solving.