Will Lyth

Background

About Will Lyth

I help brands create copy that gets people to believe and buy the transformation they have to offer. No matter where your business is today, I can help you attract more customers and convert them. I have developed my own process that involves market research and tone of voice development, giving us the foundation to write copy that your audience will love. Experienced in taking on specific duties at big corporations, working at startups with broader responsibilities and working closely with solopreneurs – I'm productive in all environments and enjoy their challenges. Testimonials: “We were recommended to Will via LinkedIn about a year ago. He came to our team at adidas with great expertise and a diverse background in clients. So for us, adding him to our team was a no-brainer especially after having a conversation with him. Will demonstrated quite quickly his experience over the years as a freelancer. He is results-driven, practical in approach, and very organised. He has a great capacity to dive into complex topics with ease and deliver complete tasks on time and above expectations. Besides his professional skills on a personal level, Will is a joy to have on our team. He is kind in communication, positive in perspective, and helpful to the whole team. A real collaborator that can easily adapt to any team.” – Tatianne Smit-Lugo Program Manager for Digital Guidance, adidas “Get yourself some All Out Copy! Will Lyth was a joy to work with, from the early challenges we pitched him, through to the gnarly final touches of copy, he wrote copy that worked for our audience, communicated our story well, and fit our needs perfectly.” – Janna Bastow CEO & Co-Founder, ProdPad “Right from the word go, Will was professionally sound in delivering the copywriting required for my project. He took the time to explain his process, which made me feel comfortable the quality of work would be high and catered towards my target audience. I look forward to working with Will in the future!” – Tom Ray Co-Founder, MeasureMatch