Will Taylor

Background

About Will Taylor

I am a Brand Leader with an MBA and multinational experience across the US, SE Asia, UK, Europe, and India for companies like Amazon, Interbrand, and Ogilvy. My expertise includes strategic brand management, creative thought leadership, and organizational transformation, working with key stakeholders to develop and execute their vision. I excel in capturing customer insights to inspire communications, UX, and CX. As a change agent, I leverage relationships and adapt strategies to boost company awareness. As a brand strategist, I am a passionate storyteller with strong interpersonal skills, building authentic trust and empathy. While I am a competent individual contributor, I also lead and develop global, multicultural teams that achieve objectives and optimize profitability. Notable successes include rebranding Fire TV, leading Jardine Matheson's first branding initiative in 180 years, and helping Traveloka raise $400MM. I am an experienced leader in brand transformation, consistently delivering success by driving brand development and awareness, whether directly or through leading high-performing teams. Areas of expertise: Strategic Leadership Customer Research Product Development Storytelling Relationship Management Research & Development Brand Creation / Strategy Operational Management Creativity & Innovation Marketing / Content Strategy Business Development Critical Thinking Problem-Solving