Will True

Background

About Will True

I am a results-driven content strategist and designer, experienced communications specialist, and a tech-savvy project manager who excels at client relations. I’ve managed large-scale web migrations for federal health agencies, collaborated with internal and external teams to implement complex digital projects, and developed award-winning, user-centric health content in the public interest. Recently, I've worked with federal health agencies like the CDC, NICHD, and the NIH Office of the Director. I pride myself on my ability to work with clients to understand their needs in lay terms, guide them towards audience-focused strategies with measurable goals, and collaborate with development teams using technical language. I often call myself a "strategic translator." I have a Master of Arts in Professional Writing from Carnegie Mellon University, and I am proficient in content strategy, UX strategy and design, client relations, marketing communications, and user research.