William Samman

Background

About William Samman

Result-driven, entrepreneurial and creative, my fifteen years of experience mean that I have built a track-record of activating effective corporate communication and B2B marketing strategies, launching new brands, as well as landing new business opportunities. I’m a self-starter with a global footprint. I thrive within “clean-slate” scenarios and always strive to build long-lasting partnerships whilst keeping stakeholders’ interests top-of-mind. I carry a full, 360-degree understanding of marketing-communications and how these ladder up to business objectives, but, above all, I love leveraging my network in order to create new, mutually beneficial connections among people. My ability to connect people also means that I am always seen as a passionate team-builder able to demonstrate both leadership and empathy- Business know-how drawn from working in agencies, with start-ups, and within the professional and financial sectors- The ability to garner senior stakeholder buy-in around new business concepts, strategies and opportunities- A complete understanding of the strategic importance intrinsic to business-communications alignment- A leadership style founded upon flexibility, collaboration and growth- Perfectly bilingual in English and French. Excellent written skills in both languages.