Winky Li

Background

About Winky Li

Data-driven and growth-focused Customer Success leader with extensive experience driving retention, account expansion, and customer advocacy across fast-paced, international environments, including partnerships with Fortune 500 clients. I specialize in building strategic, high-value relationships that deliver world-class customer experiences, resulting in measurable business impact. As a digital platform and SaaS expert, I craft and execute analytical & strategic plans, negotiate high-value partnerships, ensure seamless onboarding, and identify new business opportunities across the customer lifecycle. My work consistently accelerates revenue growth, increases upsell opportunities, and reduces churn. Working across multiple countries and in multilingual environments, I excel at connecting with stakeholders globally, building trust, and driving results across diverse markets. I thrive in cross-functional collaboration, partnering with product, sales, and marketing teams to translate insights into actionable strategies that scale success for clients and business alike. Areas of expertise: Customer Success & Relationship Management Account Management & Expansion Customer Advocacy & Retention Strategies Digital Marketing & Influencer Marketing YouTube, Social Media & E-Commerce Platforms Sales Management & Partnership Negotiations Business Development & Revenue Growth