Yasuhiro Yamada
Maneger of Pr (Strategic Business Partner) at Coefont
Based in Japan
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Seniority
Other
Department
Other
Location
Japan
Industry
Technology, Information and Internet
Company size
29
Contact information
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y•••••••@coefont.cloud
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Background
About Yasuhiro Yamada
Summary] Starting my career in high-stakes Crisis Management (handling food safety incidents), I have evolved into a Strategic PR Producer who engineers social phenomena and "Buzz" for Deep Tech and AI startups. My unique strength lies in a dual approach:"Offense"(Aggressive Market Creation) and "Defense"(Risk Management). I don't just aim for media exposure; I commit to critical business KPIs such as Lead Generation, Hiring, Fundraising, and Stock Valuation.[Core Value Proposition] 1. Deep Tech Branding: Translating Tech into Culture I specialize in "translating" complex technologies (AI, Metamaterials) into compelling narratives that resonate with the mass market. Highlight: Orchestrated the "Maid Cafe x AI Translation" campaign at Pixie Dust Technologies, achieving 300% YoY lead generation in just one week. Market Creation & Product Launch I lead global product launch strategies that maximize momentum with optimized budgets. Highlight: Directed the launch strategy for the AI voice platform "CoeFont," achieving #1 rankings in Domestic App Store and entering top charts globally (e.g,#1 in Luxembourg,#2 in France). Highlight: Ranked #1 in Nikkei Trendy’s "Hit Forecast" and won the ACC Grand Prix (Prime Minister's Award). Crisis Management & Public Affairs From reputational risk control to rule-making for new industries, I build the "Defense" foundation that allows companies to accelerate their growth strategies without fear. Highlight: Experienced in managing corporate crises (food safety, information leaks) and leading Public Affairs projects with government bodies (METI, Tokyo Ward Office).[Specialties] Strategic PR / Crisis Management / Deep Tech Branding / Go-to-Market Strategy / IPO Communication / Public Affairs / Lead Generation
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