Yatin Kumar

Background

About Yatin Kumar

With over 10 years of experience in digital marketing, specifically in SEO (Search Engine Optimization), I have honed skills in various aspects of online marketing, including SMO (Social Media Optimization), Google Analytics (both Universal and GA4), and Email Marketing. I am proficient in using advanced tools like Google Tag Manager for data reporting and analysis, which I integrate with third-party platforms such as Olark and Microsoft Clarity. In my current role as a Senior SEO Analyst at TheSquare Serviced Apartments, I have been responsible for developing and implementing SEO strategies, leading keyword analysis, and optimizing content. My work has led to a 12-fold increase in organic traffic, from monthly visits to in the APAC and UK region( Recently, I achieved London serviced apartments in the top 3 positions), and a significant jump in organic leads from 10 to 200 per month. Additionally, I have experience managing teams of SEO specialists and collaborating with technical teams to enhance website performance. I am committed to staying updated with the latest industry standards and continuously improving my skills to deliver data-driven results. Key skills and achievements: 1) SEO Strategies and Optimization 2) Competitor Analysis 3) Technical SEO Audits 4) Team Leadership 5) Tools: GA4, SEMrush, Ahrefs, Google AdWords, Looker Studio Led SEO projects for both Indian and International markets.