Yuko Fujikawa

Background

About Yuko Fujikawa

Summary Holistic marketing communication experience externally and internally both in B to C and B to B arenas with proven track record of success. Strong knowledge in digital marketing along with overall traditional media including TVCM, demand generation and nurturing, business development, corporate communications and market researches. I am eligible to take the lead in creating, developing and directing holistic Marcom strategies that encompass all aspects of marketing communications. Very result oriented. With internal communications, experienced in organizational transformation and talent development by owning “work-style reform” projects, such as Change Management programs and Women’s Network Committee My personality is proactive, communicative, and capable under high pressures, with strong leadership and entrepreneurial mind-set Skill and Experience Strong knowledge of management, leadership and all aspects of marketing communications • Branding • Digital marketing, Demand generation and nurturing, Web-site and content optimization • Partner alliance business development • Corporate communications and PR activities • Internal communications: Organizational transformation and talent development • Business English: internal and external communications, online-conference, presentation and reporting