Zach Swanson
Global Director, Campaign Performance & Innovation (Cpic) at Rtb House
Based in New York, United States
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Seniority
Director
Department
Advertising & Marketing
Location
New York
Industry
Technology, Information and Internet
Company size
1.5K
Contact information
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z•••••••@rtbhouse.com
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Background
About Zach Swanson
I am a results-driven Technical Account Management leader with over 10 years of experience in ad tech, programmatic advertising, and automation solutions. As the Associate Director of Technical Account Management at RTB House, I lead a team of 6 and oversee $35M+ in annual programmatic revenue across display, app, branding, and CTV channels. Key accomplishments include- Spearheading the development of advanced automation tools that reduced error rates by 25% and optimized campaign performance- Leading successful product rollouts in cookieless retargeting, first-party data solutions, and CTV/OTT strategies- Driving technical integrations with high-profile clients, ensuring seamless onboarding and account growth. I am passionate about leveraging technology and data to deliver outstanding results for clients, and I excel in high-pressure environments that require strategic thinking and hands-on problem-solving. Currently, I am actively seeking new opportunities in Senior Technical Account Management and Director-level roles in the ad tech and programmatic space. Let’s connect if you’re looking for a tech-savvy, innovative leader to drive revenue growth and build impactful client relationships!
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