Zlatica Ilin
Senior Marketing Automation Consultant at Merkle Dach
Based in Prague, Czech Republic
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Seniority
Manager
Department
Advertising & Marketing
Location
Prague
Industry
Marketing Services
Company size
1.1K
Contact information
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z•••••••@merkle.com
Phone
5 credits+420 ••• •••• ••••
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Background
About Zlatica Ilin
Seasoned MarTech strategist with a focus on digital transformation and customer experience. Extensive knowledge of advanced analytics, multi-channel segmentation, automation and ESP/CRM management such as SalesForce's MarketingCloud, MailChimp, Klaviyo, Sailthru etc. Additional specialties with multiple analytics platforms, video platforms (Brightcove/Wistia), Google/Bing Ads, and multi-channel strategy for both B2C and B2B. Industries: E-commerce, EdTech, Luxury Goods, TelCo, FinTech, legal etc
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