Hashtag Lifestyle

Hashtag Lifestyle transforms businesses into the brands that Millennials + Gen Z obsess over. In 2007, founder, Monica Dimperio, broke ground in the relatively unexplored world of blogging to create one of the first street style photography sites to hit the web. Documenting the millennial experience from the lens of the hipster subculture and reporting on new insights and trends in fashion and lifestyle paved the foundation for Hashtag Lifestyle's inception. Over the past 12 years, Monica has helped mega brands like Benefit Cosmetics, Neiman Marcus, and Moet & Chandon translate consumer behavior into success online by doing the three things she does best: digital strategy, visual storytelling, and creating powerful partnerships. Today, Monica and her team, which includes a network of on-demand, top-tier freelancers, focus on building businesses at the early stage of their growth. Their collective expertise in digital is vast so they narrow in on the services that drive extraordinary results for their clients – with a strong focus on Instagram.