Oddlygood

We’re on a mission to change the world through amazing taste – and now, we’re doing it together, as one company. with two bold brands. At Oddlygood Ltd, we believe that plant-based products shouldn’t be seen as alternatives – but as irresistible choices in their own right. That’s why we’ve brought together two bold brands – Oddlygood® and Rude Health – united by a shared mission: to make flavour-packed, feel-good food that fuels people and the planet. For us, taste is everything. From oat drinks and gurts to plant-based cheeses and cooking products, we’re crafting the next generation of plant-based foods. Founded in 2018 and backed by strong partners, our products are sold across Europe and beyond, meeting the global appetite for delicious, next-generation plant-based foods. At Rude Health, we believe healthy choices should feel like a celebration, not a sacrifice. Based in South West London, we make plant-based drinks, cereals, and snacks using only real, kitchen-cupboard ingredients – chosen for their quality, blended for bold flavour. No additives. No nonsense. Just real food that tastes ridiculously good. Together, we bring bold ideas, uncompromising taste, and a sense of joy to every bite and sip. Whether you're a lifelong vegan, a curious flexitarian, or simply here for the flavour – you're welcome at our table. Let’s change the world – one mouthful at a time Learn more: