Willard Global Strategies

Willard Global Strategies: Innovation for Causes that Matter "If a tree falls in a forest and no one is around to hear it, does it make a sound?"—A 400-year-old physics question. It's a fact, Willard Global Strategies can't build a solid-fuel rocket, perform brain surgery or draw up a blueprint for a high-tech system to bring clean water and food to a remote village. What we do well is crucial heavy-lifting to bring game-changing ideas to life and to lives— to the people who need to use them. We do this from remote villages to the boardroom. We explain the rocket's benefits, we amplify the mysteries of brain surgery, and we elevate to influential audiences the need to solve water and food crises. When our clients prove an innovative idea makes lives better we help them or others bring it to more people/replicate it in local communities and across the globe. As multi-media storytellers and behind-the-scenes advocates, we interpret those ideas for social entrepreneurs, impact investors, funders, NGOs, politicians and corporations. So, they too can do their part to provide change for the better. Why are we so good at this? We’ve been doing it for decades and we wouldn’t want to do anything else. Not only that, we are journalists, PR strategists, marketing/branding experts, policy wonks, passionate advocates, government advisors, and business/entrepreneurs. We see the angles, the ways to make things happen, to bring people on board, to back our clients’ initiatives/work. We also see the warning signs of potential disaster/setbacks. In doing so, we have worked from Belarus to Bangladesh, from Cambodia to Katmandu, from Kyiv to Kyoto, and from Ghana to the Republic of Georgia—and points in between. In other words, when that metaphoric tree falls in the forest, we make sure it is not only heard but also seen, and people take action to ensure beneficial needs are met.