Zehren Friedman

ZEHRENFRIEDMAN Associates, Ltd. has been helping clients sell, present, negotiate, and influence better for almost 30 years. We understand that every company has different needs when it comes to training. As experienced consultants and trainers in the persuasive arts of sales, presentations, negotiations and influence, we practice what we preach: first understand the needs and objectives of your clients, then tailor your product or service to address those unique needs. Since our first client engagement in 1989, ZEHRENFRIEDMAN has avoided a simple reliance on off-the-shelf training solutions. Rather, we tailor or custom design as the client’s needs dictate, and then deliver seminars that focus on skill development and behavior change. Small by design and non-bureaucratic in approach, ZEHRENFRIEDMAN is a select team of skilled professionals who draw on a broad range of experience in sales, sales management, training and education. We are agile and flexible in managing our client relationships and responding to client needs. In the classroom, we are supportive and tough in helping our seminar participants move to higher levels of skill and performance. ZEHREN-FRIEDMAN helps clients around the world close more business and build better relationships. Visit for more information.