Alvaro Bernedo

Background

About Alvaro Bernedo

Marketing & E-Commerce Manager with over a decade of hands-on experience building campaigns that drive customer engagement, brand love, and sales growth across F&B, retail, B2B, and e-commerce. I thrive at the intersection of strategy and execution — from loyalty programs to CRM, from in-store activations to digital-first journeys. I’ve led integrated campaigns across physical and digital touchpoints, collaborated with product, ops, and data teams, and launched marketing initiatives that drive not just awareness, but measurable performance. I’m always testing, iterating, and learning — and I stay plugged into new trends, platforms, and consumer behaviors to keep my work fresh and relevant. My approach is team-first, insight-driven, and action-biased. Whether I’m driving ROMI across campaigns, elevating the customer experience, or mentoring junior marketers, I bring positive energy and a builder’s mindset — and I’m excited by challenges that involve growth, reinvention, or transformation.