Amy Lenton

Background

About Amy Lenton

Creative and purpose-driven marketing professional with over a decade of experience across CRM, e-commerce, and digital content - now transitioning into campaign planning and project management within the creative and wellness space. I’ve delivered and supported multi-channel campaigns for leading retail brands, shaping CRM strategies and collaborating with teams across departments to launch digital projects that resonate with diverse audiences. My skill set spans project tools like Asana and Trello, as well as email marketing, social media, influencer outreach, and creative content production. Alongside this, I run my own illustration business and have expanded my skills through courses in art direction, design, digital strategy, and fashion PR - as well as mental health and youth-focused volunteer work that grounds me in purpose-led community building. Whether I’m helping to shape a brand story, coordinate a creative campaign, or lead a wellbeing-focused initiative, I bring energy, empathy, and a highly organised approach to every project. Looking to bring my creativity, coordination skills, and values-first mindset to brands making a meaningful impact. Outside of work, I’m a passionate field hockey player - a sport that has taught me the value of teamwork, communication, and staying calm under pressure. It’s also sharpened my leadership skills and my confidence in fast-paced, collaborative environments - lessons I carry into every professional project.