Bhavin Shah

Background

About Bhavin Shah

Co-founder & Head of Engineering at Recotap — driving scalable AI-powered ABM for modern B2B marketers. After working with 100+ SaaS marketers, I kept seeing the same pattern: huge ABM budgets, but minimal pipeline and poor sales alignment. Programmatic platforms promised automation and intent — but delivered bloated ad spends, low match rates, and zero impact on revenue. So I built Recotap — an account-based marketing platform that actually works. We combine real-time CRM data, firmographic filters, and intent signals to deliver 1:1 personalized LinkedIn ads and landing pages at scale. It's ABM that connects marketing and sales, not just clicks and impressions. Behind the scenes, I lead engineering and product development — architecting scalable systems, designing real-time data pipelines, and integrating deeply with ecosystems like LinkedIn Ads, Salesforce, HubSpot, Pardot, Marketo, and more. Built our core platform from scratch using Node.js, MongoDB, Redis, AWS, GCP and microservices Scaled data ingestion to process 15M+ records/day, powering accurate targeting and enrichment Delivered sub-second audience segmentation across millions of accounts Led a globally distributed engineering team from MVP to growth Ensured GDPR-compliant architecture with privacy-by-design at the core Enabling SOC2 and ISO27001 complaince for the product Prior to Recotap, I helped build and scale digital products at Cricinfo (ESPN), Zivame, Airpush, and Arré, and also co-founded Celerum, a real-time ad bidding exchange. I’m passionate about solving hard problems with clean engineering, building high-performance teams, and applying AI/ML in ways that drive real business outcomes. If you've written off ABM — I get it. But follow along — we’re changing the game. At scale. For revenue.