Bhupendra Gupta

Background

About Bhupendra Gupta

I am a results-driven digital marketing professional with over 11 years of experience in developing and executing successful digital marketing strategies for businesses across various industries. My expertise lies in search engine optimization, pay-per-click advertising, social media marketing, email marketing, and lead generation. Throughout my career, I have demonstrated a strong track record of increasing website traffic, generating high-quality leads, and boosting sales. I have a deep understanding of SEO best practices, and I have successfully optimized websites for high-volume keywords, performed competitive analysis, and created meta tags, alt tags, and content that are optimized for search engines. Additionally, I have experience with link building, backlink profiling, and business listings. In terms of paid advertising, I have managed and optimized campaigns on Google Ads, Microsoft Bing Ads, and AdRoll. I have also created and implemented retargeting ads that have improved visitor-to-paid conversion rates. Using web analytics data from tools such as Google Analytics, Ahrefs & SEMrush, I have created reporting around paid marketing funnels and leveraged this to incrementally improve conversion rates. I have also managed all aspects of marketing for businesses, from determining go-to-market plans and advertisements to building marketing materials to support sales teams. I have created sales kits and tools, such as product presentations, demo videos, product guides, brochures, and technical briefs, for sales enablement. I have also developed and executed integrated digital marketing plans to target end users, and OEM clients through mediums such as email, SEO, social media, product video, and more. My experience extends to working with vendors, partners, and other third parties to develop commercial relationships and generate leads through diverse mediums and initiatives. I have coordinated product launches, print and web material, advertising mailing, and promotional items. In addition, I have successfully managed lengthy sales cycles and set up timely delivery mechanisms. Overall, I am a highly motivated and results-driven digital marketing professional with a proven track record of delivering successful campaigns for businesses. I am passionate about staying up to date with the latest industry trends and applying this knowledge to drive growth. If you are looking for a results-oriented digital marketing professional who can help take your business to the next level, please do not hesitate to reach out to me.