Bobby Holley

Background

About Bobby Holley

Trajectory's Mission Making healthy lifestyles second nature. Trajectory's Vision To become the go-to tool people use to measure how well they’re truly living. “The fastest way to change yourself is to hang out with people who are already the way you want to be.” — Reid Hoffman, LinkedIn Co-Founder At Trajectory, we believe that well-being is contagious. Our platform fosters organic mentoring relationships between employees who are thriving and those who want to. Because when people live well, families, businesses, and entire societies flourish. The $59B workplace wellness industry has long focused on diet and exercise. Yet chronic disease, obesity, and burnout continue to rise — suggesting the traditional model has missed the mark. In 2023, U.S. Surgeon General Dr. Vivek Murthy called loneliness “the greatest epidemic facing mankind,” describing it as an under-appreciated public health crisis harming both individuals and society. Mounting research shows loneliness doesn’t just worsen chronic disease — it causes it. At Trajectory, we believe chronic loneliness is not merely a risk factor for neurodegenerative disease but is itself a root of both chronic and degenerative illness. Our hypothesis is simple: As loneliness increases, well-being declines. Reverse loneliness, and you restore health. Our mission is to reverse that teeter-totter — starting where people spend most of their waking hours: the workplace. Every company has both lonely employees and those who are living well. Trajectory’s gamified platform connects them naturally, enabling everyday interactions that spark real human connection. We call this organic mentoring — and it’s the fastest way to help lonely, unhealthy employees move toward abundant living.