Conner Byers

Background

About Conner Byers

Strategic, customer-driven retail sales executive. Proven success in consumer packaged goods (CPG) across multiple channels – retail grocery to include chain wholesale and distributor accounts. Thrive in a high-performance workplace. Known as a positive leader and team player with an analytical mind. Innovative business development manager – whether it is consumer marketing strategy, new product implementation, or building customer relationships. Outstanding active listening, critical thinking, decision-making, negotiating, and problem-solving skills. Core competencies include: » Business development. As Director of Retail Sales at Summit Hill Foods, achieved and exceeded annual sales goals in a mature market – from $17.5M to $22M. Managed a $3.3M trade marketing budget; developed an annual operating plan (AOP) with forecasts and promotional plans, by brand, to achieve lasting growth. Cultivated strong relationships with my customers and buyers. » Large account management. Managed well-known Tier 1 retailers including Publix, Harris Teeter, Albertsons, Safeway, Ahold/Delhaize, Safeway/Albertsons, and Aldi. Led annual and quarterly business reviews (QBR) with key accounts; introduced new items, negotiated merchandising placements, and presented display opportunities. Also grew the military (DeCA) account to 210 commissaries in the USA and 20 more around the globe, to $1.2M. » Broker management. Collaborated with hundreds of brokers and cultivated a strong network across the USA to strategically grow their business and ours. Grew Better Than Bouillon from a regional sales leader into the #1 selling brand in the bouillon category in both the traditional retail and natural foods trades. Grew Louisiana Hot Sauce in all major markets including Memphis, Chicago, Gulf Coast, and Little Rock – where we were the #1 selling brand in the hot sauce category. conner.byers [at] gmail.com