Cristina Coconu
Partner Marketing Lead - Signavio & Leanix Emea & Mee at Sap
Based in Vienna, Austria
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Seniority
Other
Department
Other
Location
Vienna
Industry
Software Development
Company size
143K
Contact information
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c•••••••@sap.com
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Background
About Cristina Coconu
At SAP, I drive partner-led AI transformation within Business Transformation Management Team, translating innovation into measurable growth and executive impact across Austria and the wider region in MEE and EMEA. As a Partner Marketing Lead, with over 15 years in the technology industry and Marketing Landscape, I combine business acumen, generative AI, data, and storytelling to turn complex innovation into meaningful customer experiences and measurable business outcomes.Beyond my core role, I serve as Chapter Lead of the Business Women’s Network at SAP Austria, advancing inclusive innovation, strengthening diverse talent pipelines, and fostering communities where women and allies can grow and succeed.I believe real transformation happens when strategy, technology, and human potential move forward with purpose.I believe real transformation happens when strategy, technology, and human potential move forward with purpose.Curiosity drives progress — and progress becomes real through AI-driven growth and meaningful collaboration.Let’s connect.
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