Daniel V.

Background

About Daniel V.

I am a digital marketing veteran with 17-years of experience, currently working at Destination British Columbia managing a group of talented digital and I.T. professionals. My focus is on digital strategy, including digital transformation, procurement and implementation of enterprise technology solutions and I.T. strategy management. In addition, I have experience in digital advertising, including running email marketing programs, paid search campaigns, SEO and media planning & buying. I also bring excellent communication and negotiation skills, with strong analytical, planning and forecasting skills. I love my team and am high achiever, which makes me work hard on my leadership skills in order to motivate staff and exceed expectations. In the Fall of 2017, I led a successful implementation of Salesforce CRM (Sales Cloud) and Marketing Cloud (Exact Target, eMail Marketing). Most recently in Fall 2018, I have launched Salesforce Social Studio along with Predictive Intelligence bringing web personalization to life. Experience Highlights: Digital strategy Online marketing consulting Salesforce Sales Cloud, Marketing Cloud, Social Studio, Predictive Intelligence Business Strategy Leadership and Management Project Management Customer acquisition strategy tourism / destination marketing PPC (pay per click marketing) SEO (search engine optimization) eMail Marketing Online Advertising including: strategy, media buying and execution Social media strategy & execution Web Development planning and project management Web analytics & insights Budget management IT infrastructure strategy Technology Procurement expert eCommerce at LUSH Business Development Sales