Danish Shaikh

Background

About Danish Shaikh

I am accomplished and highly skilled Visual Merchandising Manager with nearly 15 years of diverse experience in roles such as Associate Creative Director, Creative Head, Senior Manager, and 3D Visualizer. With a strong design background, I specialize in creating concept-driven designs and ideas that elevate brand experiences through strategic visual storytelling and innovative retail design. I have collaborated with 600+ clients and 300+ brands, designing for 2800+ products across 50+ categories, including high-profile names like Disney, Mattel, Jaguar, L&T, L’Oréal, Schwarzkopf Professional, Apple, Parle Agro, HDFC & Axis Bank, P&G, McDonald’s, CEAT, Yokohama, and international clients such as Indicia Australia, among others. My expertise spans retail design, including store layouts, kiosks, stalls, exhibition setups, cantor, mall and airport activations, OOH concepts, rural activations, and impactful design presentations. I possess in-depth knowledge of materials, technical execution, and operational details, ensuring high-quality and future-proof solutions. Proficient in AI-driven tools and 18 professional software platforms, including Autodesk 3D Max, V-Ray, AutoCAD, Adobe Photoshop, Illustrator, InDesign, and CorelDRAW, I seamlessly blend technical expertise with creativity. My professional strengths include team management, task coordination, mentorship, client communication, and research and analysis, delivering precise and impactful project outcomes that resonate with audiences and drive engagement. I am currently leading Visual Merchandising at SUGAR Cosmetics, where I oversee the design and execution of retail layouts, in-store displays, seasonal campaigns, and window concepts to ensure brand consistency and maximize customer impact. My responsibilities include planogram creation, artwork approvals, and developing visual guidelines, while managing vendor relationships and conducting visual audits to maintain quality standards.