David Schneider

Background

About David Schneider

I am a strategic and resourceful marketing and advertising professional with 18+ years of global industry experience spanning South Africa, the US and Australia. I have led award-winning campaigns for BMW of North America and Toyota Motor Corporation Australia. I am passionate about all things loyalty with a particular focus on business and customer value generation, CX enhancement, technology enablement and the best practice collection/use of data to maximise opportunities for insight, targeting, segmentation, personalisation and commercialisation. About Loyalty & Reward Co:Loyalty & Reward Co is the world’s only global pure-play loyalty consultancy, with offices in New York, London, Tokyo, Sydney and Melbourne.Over the past 13 years, our global team of loyalty experts has delivered impactful loyalty programs for 160+ of the world’s leading brands across every major industry.We believe the most effective loyalty programs don’t just reward customers, they drive meaningful behaviours and measurable business value. Our data-driven, customer-focused approach is designed to deliver seven core business outcomes: acquisition, spend, engagement, retention, cost savings, advocacy, and insight. Together, these outcomes maximise member lifetime value and drive long-term commercial performance.Our obsession with loyalty defines us. We continuously study loyalty psychology, program performance, and emerging industry trends to challenge conventions and deliver better results for our clients.We help clients succeed through end-to-end services and expert guidance across six key areas- Design – We design world-leading loyalty programs guided by proprietary best-practice principles- Implement – We deliver end-to-end program execution and seamless customer experiences- Evolve – We transform existing programs into high-performing, sustainable engagement engines- Audit – We measure performance, track ROI, and benchmark to identify opportunities for improvement- Innovate – We bring cutting-edge thinking through continuous global benchmarking of programs and platforms- Educate – We share expertise through thought leadership, advisory, courses, and have written multiple booksOur services span loyalty strategy and design, data and analytics, commercial modelling, platform and technology advisory, partner sourcing, and emerging areas.For more information, visit our website at