Devin Maffei

Background

About Devin Maffei

As a Product Manager at EAB, I leverage my expertise in digital marketing and project management to drive product success. I maintain a product roadmap that aligns with organizational vision, user input, and market research. I act as the voice of the client, representing their needs to agile teams for effective solution delivery. I also develop and maintain release plans, ensuring smooth deployment and adoption of solutions. With over three years of experience in marketing automation, I have managed B2B software functions to enhance marketing campaigns, ensuring data accuracy and integrity. I have overseen EAB projects, conducted data reviews, and resolved discrepancies with partners to drive data best practices. I have also developed partner relationships, provided stellar customer service, and maintained productive working relationships. Additionally, I have a Master's degree in Higher Education/Higher Education Administration from the University of Mississippi and certifications in digital marketing.