Enguerrand Bazin
Responsable E-commerce at Gérard Bertrand Wines
Based in Narbonne, France
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Seniority
Staff
Department
Sales & Business Development
Location
Narbonne
Industry
Beverage Manufacturing
Company size
252
Contact information
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e•••••••@gerard-bertrand.com
Phone
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Background
About Enguerrand Bazin
Digital professional with over 10 years of experience in developing and managing e-commerce projects, I currently serve as the E-commerce Manager at Gérard Bertrand Wines. Throughout my career, I have successfully led high-performing digital strategies, optimized user experiences, and maximized online revenue. My expertise encompasses the full spectrum of e-commerce operations: Designing and implementing comprehensive 360° digital strategies aligned with business objectives in both B2B and B2C contexts. Managing acquisition channels, including SEO, SEA, email marketing, and social media. Overseeing the redesign and optimization of e-commerce websites. Analyzing performance through relevant KPIs and implementing corrective action plans. Launching and integrating various digital solutions (PIM, DAM, PMS, POS, OMS). Leading multidisciplinary teams and coordinating with internal departments.
Decision-makers
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