Fernanda Blauth

Background

About Fernanda Blauth

My father always believed that education is the most valuable asset we can carry through life, a belief that shaped my journey from the moment I left home at 19 to pursue studies and work in a new city. With 10 years of experience in e-commerce, I’ve worked across multiple channels — Marketplace, Retail, and Direct Online Sales — building a solid career in the tech industry with a focus on digital marketing and market intelligence. I have strong experience working directly with end consumers and small businesses, and I regularly use Copilot, an LLM-based AI tool, to streamline routines and improve efficiency in my day-to-day work. I was honored with the Top Performance award for FY25, and also recognized in FY25Q3 and FY26Q1 for outstanding results. I’m known for my resilience, collaborative spirit, and data-driven mindset. I thrive in dynamic environments where innovation, customer experience and performance go hand in hand- Expert in online sales strategy and marketplace operations - Strong analytical skills and deep understanding of Brazil’s PC market - Passionate about delivering results through insights, teamwork and continuous learning - Known for accountability, optimism and trustworthiness I’m always open to meaningful connections, knowledge exchange and opportunities that drive digital transformation.