Goran Medic

Background

About Goran Medic

As a director-level expert, Goran has over 20 years of comprehensive experience in health economics, outcomes research, and reimbursement across medical device, digital health, pharmaceutical and consulting sectors. With in-depth knowledge of European and US healthcare systems, he is driven to develop HTA value propositions and data-driven solutions, enabling access to innovative treatments for patients.Goran's expertise covers digital health, medical devices, and diverse disease areas, including rare diseases, oncology, cardiovascular, rheumatoid arthritis, infectious diseases, and psychiatric disorders.A proven leader, Goran excels in managing and influencing individuals beyond his direct reports, delivering results in complex, matrix environments, and addressing challenges involving multiple stakeholders.Authored 45+ peer-reviewed scientific publications, showcasing thought leadership in the field.His specialties include:* Health economics - Developing customer-focused economic models based on real-world data (budget impacts, outcomes analyzers, pricing, etc.);* Digital health and medical devices;* Communication tools and content creation (economic value presentations, value messages, abstracts/manuscripts, posters, payer slide kits, etc.);* Reimbursement of orphan drugs in Europe;* Pricing questionnaires;* Medical writing;* Submission dossiers;* Pharmacist.