Jason Jay

Background

About Jason Jay

Jason Jay (JSNJAY) is a Toronto-based designer, art director, artist, strategist, creative consultant, founder, educator and entrepreneur. A subject matter expert in design, sport tech, and innovation, he is the founder of design agency JSNJAY DESIGN INC. and Contender Studio, a sports design consultancy dedicated to helping athletic brands connect with people through game-changing experiences. A graduate of the York University/Sheridan College Joint Program in Design (B.Des Hons, 2010), he’s spent the past 15+ years crafting award-winning design and art direction for brands across a wide range of industries. Jason focuses on driving design excellence to elevate both brand and user experiences, with a strong emphasis on creativity and innovation. His core services include branding, UX/UI, and data visualizations tailored specifically for athletic brands. Building future-proofed brand systems using strategy, design, and emerging AI tools. Whether it’s crafting athlete identities, designing front-office decision systems, or launching startups in the sports tech space, Jason helps ideas become impactful and unforgettable. “If you can design one thing, you can design everything.” ― Massimo Vignelli JSNJAY DESIGN INC- | info@jsnjay.com CONTENDER STUDIO - | info@contender.studio