Joshua Stabach

Background

About Joshua Stabach

I plan and ship integrated campaigns across email, web, social, and events, turning complex products into clear stories and measurable growth. My lane is full-funnel marketing: aligning creative + media with business goals, then running a tight weekly cadence with testing, analytics, and crisp executive communication.Highlights: published a significant body of industry content (including time-sensitive coverage) that sparked media interviews; launched sustained weekly lifecycle programs; captured increasing year-over-year inbound leads; scaled SEO across a broad catalog with hundreds of Page-1 keyword rankings; enabled AI self-service by expanding product-line chatbot coverage; standardized collateral and SOPs; improved operational reliability via CRM automation and SharePoint migration.Strengths: multi-moment planning for seasonal/tentpole peaks, audience segmentation, experimentation (A/B & holdout), measurement (KPI/OKR, incrementality, ROAS), GTM for new products/features, brand systems, and cross-functional orchestration with sales, product, and creative.About (Peak & Tentpole variant)I architect high-visibility, multi-moment campaigns around promotional peaks—seasonal, tentpole, and time-sensitive moments. I partner across creative, media, product, and merchandising, then drive execution with airtight briefs, timelines, testing plans, and KPI ownership.What I bring: sustained weekly lifecycle programs; SEO at scale for large catalogs (hundreds of Page-1 rankings); content operations that feed promotional calendars; cross-channel orchestration (email/app/push, on-site, social); and performance discipline (A/B & holdout, incrementality, ROAS, exec-ready reporting). I’ve also enabled chatbot self-service across a complex product portfolio and tightened ops through CRM automation and SharePoint migration.