Katie Farrell

Background

About Katie Farrell

I hold a First-Class Honours degree in Digital Marketing from TUS Athlone and I am pursuing a Master's in Digital Marketing Strategy at Trinity College Dublin. For the past two years, I’ve been working as a freelance digital marketer across both B2B and B2C sectors. I’ve led end-to-end marketing strategies across SEO, web development, content creation, email marketing and social media. Alongside my digital work, I’ve also been hands on with in-house marketing designing branded materials such as menus, signage, and promotional assets to enhance the customer experience both online and on-site. My background in hospitality, retail, and patient admin means I understand people, not just platforms. I’m currently also working as a Responsible Gambling Agent at QuinnBet, which adds another layer of insight into customer behaviour and communication.