Katy Acker

Background

About Katy Acker

Marketing Leader | Team Builder | Revenue Driver Strategic and creative marketing leader with 15 years of experience scaling high-impact teams and go-to-market functions across Zillow and Redfin. Currently leads Zillow’s largest B2B marketing team, overseeing Field and Account-Based Marketing strategy, partner engagement, and sales enablement programs that directly drive product adoption and revenue growth. Known for building high-performing teams, navigating change with clarity, and embedding tools like AI, automation, and content operations to deliver results. Passionate about developing future leaders, aligning cross-functional teams, and creating marketing systems that scale. Leadership & Strategy People Management · Organizational Scaling · Cross-functional Influence · GTM Strategy · Business Transformation Marketing & Enablement Field Marketing · Account-Based Marketing · Sales Enablement · Partner Campaigns · Customer Education Creative & Learning Development Training Content Strategy · Sales Enablement Assets · Learning Programs · Messaging Frameworks · Copywriting · Video Production Communication & External Presence Executive Presentation · On-Camera Facilitation · Public Speaking · Webinar Hosting · Brand & Policy Representation Tools & Platforms AI & Automation Tools · Google Workspace · HighSpot · Tableau · Smartsheet · Figma · Salesforce