Katy Murray

Background

About Katy Murray

I work with purpose-driven founders and business leaders who are ready to step into their leadership and grow their impact. They’re talented, passionate, and delivering exceptional work, but often feel unseen, undervalued, and overwhelmed by the weight of self-promotion. I help them move from feeling disconnected, uncertain, and under-recognised to becoming FIERCE Leaders - Leaders who communicate their value with confidence, show up authentically, and attract the right clients and opportunities aligned with their mission. With over 10 years of experience as a Brand Consultant and Leadership Coach, I’ve worked with startups, founders, and purpose-led businesses, clarifying brand positioning, enhancing communication, and developing leadership presence. I specialise in finding hidden power in businesses by finding the brand hook that attracts clients. Through my work, I help clients overcome The Self-Worth Shadow - the beliefs that hold them back from embracing their true value. I guide them to shift from seeking approval to showing up for their business with embodied confidence, authentic expression, and connection to their mission. If this resonates, you might- Struggle to define what makes you different in your industry- Find it hard to communicate your value with confidence - flipping between overselling and underselling yourself- Feel ready to lead but feel exposed or uncomfortable stepping into that role- Second-guess how you come across, feeling pressure to “get it right” while longing for genuine connection- Overdeliver and feel exhausted, yet still, feel unseen and under-recognised- Hit milestones but feel anxious about what’s next, desiring more sustainable and repeatable success. The FIERCE Leader Method I’ve developed a proven framework to help you break free from over-delivery and self-doubt, and lead with clarity and confidence. When you activate these key attributes, you might find yourself- Speaking with authority on podcasts, in collaborations, and at live events, becoming a sought-after thought leader- Showing up daily, on stage, in meetings, and online with clarity, without overthinking, or feeling heavy- Feeling aligned in your mission, energy, and business decisions, eliminating guesswork-Attracting right-fit clients and opportunities that sustain and grow with you. If you're ready to own your authority, communicate your value with confidence, and be recognised as a leader in your space, DM me to book a free insight call.