Laura Davis

Background

About Laura Davis

Extensive communications experience in all aspects of public relations, communications strategies, digital marketing, social media, and executive leadership. Chair of many cross-functional teams and served as lead planner of community events receiving record turnouts through new event strategies. Led executive teams in effective crisis management and developed crisis communications strategies. Developed integrated marketing plans that exceeded goals, successfully reaching key audiences about programs and strategic initiatives. Led pro-active communication campaigns unifying messages in digital media, print collaterals, videos, and interactive websites instrumental in achieving marketing goals and objectives. Developed multiple web redesign strategies with strong social media integration. A creative and innovative problem-solver and a source of ideas that work. Secured international, national, regional, and local media coverage that has garnered tremendous positive PR for employers, while generating inquiries, driving attendance, and increasing revenue for the organizations. A former broadcast journalist who knows how to frame stories that grab media attention. I have a proven track record of spotting great talent and building loyal, creative, and highly productive marketing teams by modeling leadership and responsibility in my commitment to excellence and through my passion for creative collaboration.