Laura Jeffrey

Background

About Laura Jeffrey

As an experienced travel industry professional, I offer global expertise in business development management and pioneering new territories. While at Travel Impressions I prospected for new accounts to shift market share and increase revenue. In my position with Azamara Club Cruises, I optimized the performance of the Northern California and Nevada territory increasing revenue by 135%. While with Azumano Travel American Express, I maximized business development for a leisure line of services across 11 branches in 3 states. A recent consulting project at a start-up online travel retailer required management of off-shore staff for website development and design, and developing a training manual for their 300 person sales team fulfilling leads generated from online channels. Throughout my career, I have provided needs assessments for customized solutions, resulting in the outperformance of corporate and client expectations. One of my strengths is extensive destination knowledge. I've lived in Asia and traveled to over 100 countries. Specialties: Developing new markets and territories; SWOT and gap analysis to develop a plan to revitalize under performing markets.