Lisa Yong
Content Director, Consumer Tech at Wgsn
Based in San Francisco, United States
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Seniority
Director
Department
Advertising & Marketing
Location
San Francisco
Industry
Information Services
Company size
978
Contact information
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l•••••••@wgsn.com
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Background
About Lisa Yong
I am a highly motivated, detail-oriented and goal-driven leader who is devoted to helping others rise to their full potential and achieve their goals with empathy, mindfulness and purpose.As an adept cultural translator, I am skilled at communicating the vision of the new business landscape by sensing emerging cultural movements and connecting them with social changes and consumer passions. Having grown up in the East with an in-depth knowledge of working in the West, I am in an opportune position to understand both worlds. My multicultural background fuels my passion for diverse viewpoints and discovering the why’s of human emotions. Critical thinking and constructive planning are core to my professional experience in finding the right balance between innovation and functionality. I believe in bringing clarity, intent and meaning to experiences that delight and inspire people to engage and do more.My work thrives on pushing the boundaries to innovate on future-driven products and experiences. By cross-pollinating creativity and cutting-edge technology, I am passionate about connecting people and brands across cultures, industries and professional disciplines.In making sense of the present to anticipate change in the future, I aim to help global companies gain a competitive edge by crafting the vision of their business more effectively. With over 20 years of design experience spanning Asia, Europe and USA, my intuition is on point with impeccable insights on the futurescape of automotive, consumer electronics, food technology, robotics, Internet of Things, travel and hospitality, health and wellness.
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