Logan Barrett

Background

About Logan Barrett

As a Marketing Specialist at FFB Bank and Graphic Designer for the Fresno State Transportation Institute, I specialize in creating compelling visual communications that enhance brand identity and engagement. With a strong foundation in both traditional and digital design, my work spans print, digital media, branding, and large-scale advertising. At FFB Bank, I lead the design and execution of marketing materials, including billboard campaigns and airport advertisements, expanding brand visibility in key markets. My role involves strategic collaboration to ensure that design aligns with business objectives, reinforcing the bank’s presence through impactful creative solutions. In my role at the Fresno State Transportation Institute, I translate complex research and transportation initiatives into visually engaging materials, helping to bridge the gap between data and public understanding. Core Competencies: Brand Identity & Visual Communication Print & Digital Marketing Design Large-Scale Advertising (Billboards, Airport Ads) Adobe Creative Suite (Illustrator, Photoshop, Premiere Pro, Canva) Augmented Reality & Emerging Design Trends Driven by creativity and strategic thinking, I thrive in fast-paced, collaborative environments, ensuring that every project delivers both aesthetic value and measurable impact. I welcome opportunities to connect with industry professionals, explore innovative design solutions, and contribute to projects that push the boundaries of marketing and visual storytelling. Let’s connect!