Markus Telser
Brand Manager Zumtobel Switzerland Brand & Marketing Strategy at Zumtobel Lighting
Based in Kilchberg, Switzerland
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Seniority
Other
Department
Other
Location
Kilchberg
Industry
Appliances; Electrical; and Electronics Manufacturing
Company size
779
Contact information
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m•••••••@zumtobel.com
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Background
About Markus Telser
Brand leadership in lighting. As Brand Manager Zumtobel Switzerland, I am responsible for positioning and strengthening the brand in the Swiss market – with a strong focus on architects, planners and installers. Over a decade of experience in Marketing & Business Development: Brand & Marketing: Driving strategic brand leadership and impactful campaigns in the Swiss market. Product Launches: Successfully introduced 40+ products, currently leading the national roll-out of TECTON II – the next generation of modular lighting systems. Customer Engagement: Creating experiences through events, trainings and interactive formats that connect people with light. Leadership & Impact: I work in a team-oriented way, lead cross-functional projects and develop formats that connect Marketing, Sales and Product Management. With campaigns and events, I contribute measurably to brand awareness and business growth – most recently through the TECTON II Tour with hundreds of direct customer interactions. My ambition is to lead the Zumtobel brand in Switzerland holistically – strategically, operationally and with clear market impact.
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