Nina Metson

Background

About Nina Metson

Stop Wasting Time on People Problems. Start Growing Your Business. Are you drowning in HR issues when you should be focused on strategic growth? You're not alone. Business owners with a workforce of 50 to 200 often reach a critical point where people problems consume too much of their time and energy. What's worse is the uncertainty. You know you need HR leadership, but what kind? Do you need help to guide and support your current HR lead, need a new hire, or something else entirely? This confusion is costly. Rush into the wrong decision and you've wasted valuable time and money. Delay too long, and issues compound. At Waddington Brown, we've developed a unique approach for East Anglian businesses: our 3-Stage Strategic HR Diagnostic that provides absolute clarity on exactly what HR support and leadership your growing company needs. Unlike recruitment-only firms who simply fill vacancies, we prioritise clarity first – identifying precisely what your business requires before taking action. Then we draw on our extensive East Anglian network of candidates and consultants, developed over two decades, to find the perfect match. And when it comes to recruitment, we don't just place someone and walk away. Our package includes implementation support and coaching to ensure your hiring investment delivers immediate impact. My background isn't traditional HR. I started as a journalist before leading marketing and corporate communications departments. When I joined Waddington Brown in 2019, I brought a commercial perspective that's often missing in HR. I've seen too many businesses struggle with disconnected HR functions that operate as an overhead rather than as growth drivers. That's why we combine recruitment with consultancy in a way no other firm in East Anglia does. Our clients don't just get a hire; they get a strategic partner who understands that HR must drive business growth, not just manage policies. When you have the right HR leadership in place, everything changes. You're free to focus on growth while your HR leader: • Creates consistency across your management team • Reduces costly turnover and recruitment expenses • Mitigates legal risks before they become expensive problems • Builds systems that scale as you grow Ready to Get Back to Growing Your Business? If you're tired of dealing with people problems that distract you from strategic growth, booking our 3-Stage Strategic HR Diagnostic is where to start. DM 'HR Diagnostic' to book your consultation or call: 01473 359159