Pankaj Ghonge

Background

About Pankaj Ghonge

Techno-Marketing professional with knowledgeable experience of 14 years in planning, developing, analyzing and executing marketing and communication strategy for the organisation, for both domestic and international markets. Responsible for driving the entire gamut of marketing activities in-line with defined strategic objectives. Role also includes, developing high quality and consistent communication for the defined TG, to build brand awareness, brand equity and to capitalize on market opportunities to generate demand. In the current organization also additionally responsible for international marketing and business development in countries like USA, Canada, Turkey, Russia since July 2019. Comfortable working in a fast paced, hands-on and growth orientated work environment. Always looking forward to make a significant contribution to the organization that offers healthy working environment, challenges, responsibilities and genuine opportunities for progression and growth. • 360* Marketing and Communication Strategy • Domestic and International Marketing • Market Research • ATL and BTL Campaigns • B2B and B2C Marketing • Media Planning and Buying • Branding and Promotion • Content Creation • Creative Designs • Print Media Advertisements • Event Management (Exhibitions, Conferences, Seminars, Product Launch, Road Shows) • Digital Marketing - Google SEM & SEO, Social Media Marketing (Facebook, Instagram, LinkedIn, Twitter) • Website Management • Public Relations - Media Press Releases, Opinion Article, Quotes, Editorials • Ecommerce Platforms • Lead Generation and Awareness • Channel Development and Management • Business Development • Team Leadership and Management • Budgeting and ROI