Veronica Barbetti

Background

About Veronica Barbetti

Be loud about the things that are important to you" is the principle that guides my professional and personal journey. With over a decade of experience in the beauty industry, I have built a solid foundation in leadership, strategic planning, and nurturing successful collaborations. As Commercial Director, I combine a data-driven mindset with a deep understanding of consumer behavior to create value, foster relationships, and drive growth in the Italian market. My brave, straightforward, and passionate leadership style empowers teams and inspires impactful results. Born and raised in Perugia, the green heart of Italy, I am a proud Bocconi alumna (cum laude), enriched by an international experience at McCombs School of Business in Austin, Texas. Now based in Milan, I bring adaptability, curiosity, and a problem-solving attitude to every challenge, always aiming to connect people and ideas to create meaningful change.