Vicki Goodwin

Background

About Vicki Goodwin

Experienced Marketing Communications Consultant For more than 20 years I have honed and applied my expertise as a Marketing Communication Specialist. I have led account teams in global Marketing Communication agencies, worked as a Strategic Marketing Communications Consultant, enjoyed in-house corporate positions, and most recently worked in Community Development roles in the education sector. I have been fortunate to have gained broad experience across a number of industries. Some of these include: • Information technology; Hewlett- Packard, NEC, Ericsson, LINK Telecommunications • Banking; NAB, ANZ • Retail; Cadbury • Education; Brighton Grammar School, Firbank Grammar School, Mentone Girls’ Grammar School My clients and colleagues have commented that my ability to create strong and productive relationships is a key benefit to working with me. These comments are a result of my ability to quickly synthesise information and understand clients’ needs, combined with a personable approach and a wealth of experience to draw upon, which allows me to deliver relevant and innovative solutions and options. I have expertise in • Communication skills (both written and verbal) • Relationship development • New and existing business development • Fundraising • Strategic Marketing Communications • Development of new or revised strategies • Pitching for new business • Advise and management of crisis communications Digital and Social marketing Alumni Management • Event Management • Managing people and teams • Branding • Advertising • Media Management/Relationships • Presentation skills • Outstanding Project Management skills • Strong database skills, including profiling • Financial Acumen