Yashvi Shah

Background

About Yashvi Shah

Fashion has always been more than trends for me — it’s about how products tell stories, shape confidence, and connect with people. My journey in merchandising, retail strategy, and fashion operations has taught me how to translate trends into experiences that resonate with both consumers and brands, supported by an MBA in Fashion Management and an MSc in Marketing (Distinction). Whether it’s sourcing fabrics for a global brand, planning assortments for an emerging retailer, or learning from a customer’s feedback, I’ve found that the smallest details often make the biggest impact. Along the way, I’ve gained hands-on experience in- Buying & Merchandising : from range planning and stock management to WSSI analysis- Supplier Negotiation & Product Development : building strong partnerships and delivering collections on time and within budget- Trend Forecasting & Market Analysis: translating insights into commercially successful, customer-focused assortments. What excites me most is the mix of creativity and strategy — balancing the art of trends with the science of numbers. I thrive in fast-paced, collaborative environments where ideas turn into products that customers love. Outside of work, you’ll often find me exploring new places, capturing moments through street and portrait photography, or hiking trails, or paintings on canvas for inspiration. These passions keep me curious, creative, and always looking at the bigger picture. Currently open to opportunities in Fashion Buying, Merchandising, and Product Strategy, where I can bring both creativity and commercial awareness to deliver growth.