Yuko Ogura

Background

About Yuko Ogura

I am a bilingual B2B field marketing professional with over five years of experience in Japan-market execution for enterprise and technology audiences. My work covers field campaigns, events and webinars, Japanese localization and copywriting, audience targeting, HubSpot operations, lead capture and routing, sales and business-development follow-up coordination, and campaign reporting. I help turn international business messaging into locally relevant marketing programs for Japanese enterprise audiences, working across global marketing teams, Japan-based commercial stakeholders, startups, government partners, and major Japanese corporations. My focus is on making marketing activity commercially useful: reaching the right accounts, improving audience quality, enabling effective sales follow-up, and increasing visibility into campaign contribution and pipeline. Before moving into B2B marketing, I built a foundation in Japanese-English translation, localization, copywriting, and international market research, working closely with sales teams, designers, and external specialists. I am also completing a mathematics degree, with training in statistics, data science, and machine learning. This quantitative background strengthens my approach to segmentation, campaign measurement, audience analysis, and marketing performance. Core areas: B2B field marketing, Japan-market execution, events and webinars, localization, HubSpot, sales alignment, lead management, campaign reporting, and pipeline visibility. B2B5 HubSpot B2B B2BHubSpot